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December  18

He's Got The Life of Yogi

Yogi doesn't hibernate in winter. In fact, the cold weather is the the best time to see him at his museum in Little Falls. Newsday catches up with Montclair's famous:

How often do you work at the museum?

I come here just about every day. It passes the time in the winter. If the weather were good, I'd be playing golf.

What's your handicap?

A lot.

Berra's been watching movies as part of his YES Network show "Yogi And A Movie." What's your favorite baseball flick of all time?

December 18, 2005 in Yogi | Permalink | Comments (8)

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December  13

Somehow We Don't Think So

From Hampton Roads, Va.

Yogi Berra, the great philosopher of sport and life, must have had the Hampton High School football team in mind when he said, "This is like déjà vu all over again."

December 13, 2005 in Yogi | Permalink | Comments (2)

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September  20

They Give You Cash, Which is Almost as Good as Money

Samantha_2 Yogi_2

Yogi Berra may lend his face to just about every good cause in Montclair, but a sex symbol he is not. Especially since he sued Turner Broadcasting Network for $10 million in March for a "Sex and the City" ad campaign that asked "What is a Yogasm?"

The real answer in Yogasm multiple-choice quiz was "what Samantha has with a guy from yoga class" but the answer that incensed our local legend was "sex with Yogi Berra."

Well, according to reports yesterday, the lawsuit was just settled. How much did Yogi get?  "A substantial amount," his lawyer said.  We're sure Yogi himself could put it better. That, of course, would be a Yogism.

September 20, 2005 in Yogi | Permalink | Comments (5)

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April   8

It Ain't Over 'Til It's Over

Home_photo_yogiberra_1 Despite reports to the contrary, Yogi Berra is alive and well. According to Business Week , it's the season to tour baseball museums, and The Berra Museum, on the Montclair State University campus, gets its share of pint-sized vistors -- about 20,000 kids on school trips traipse through the museum annually. Some of those kids are pretty vocal when it comes to Berra.

"We have a little box where kids can drop notes to Yogi. More than once we've taken out a note that said: 'Are you dead yet?''' says executive director Beth Sztuk.

April 8, 2005 in Yogi | Permalink | Comments (0)

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March   7

Props to Yogi

Gazzara First there was the Yogasm debacle. Now this...

"Now everyone tells me I look like Yogi. I don't know if I could take that as a compliment or not."

-- Ben Gazzara on portraying baseball great Yogi Berra in the one-man show "Nobody Don't Like Yogi."

Where does Gazzara get off? We think Yogi's hot! And we mean that in the nicest way of course (not talking sex or anything, so please, don't sue us).

March 7, 2005 in Yogi | Permalink | Comments (1)

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March   3

TBS to Yogi: That's Not Even Your Real Name

Samantha_2 Yogi_2

Not only is TBS not apologizing to Yogi Berra over its Yogasm ad campaign, it's asking the court to dismiss charges and make Yogi to pay the legal bills.

In January, Yogi sued TBS over the ad campaign for "Sex and the City" reruns. In the disputed ad, actress Kim Cattrell is shown with a multiple choice quiz, "What is a Yogasm?" One of the answers, "sex with Yogi Berra," offended the baseballl legend.

One of TBS's defenses in the suit: Yogi isn't even the guy's real name, so how can Yogasm be a commercial misuse? Yogi was born Lawrence Peter Berra in 1925.

March 3, 2005 in Yogi | Permalink | Comments (10)

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February   1

Very Funny? Somebody Doesn't Think So

Samantha_2 TBS, heavily promoting re-runs of "Sex and the City," has a quiz Yogi_2 on the side of city buses and in subway kiosks. What, the ad asks, is a yogasm? Answer (b) is "Sex with Yogi Berra."

Not so funny, says Yogi, who's suing TBS for $10 million over the campaign, arguing that if offends his moral and deeply religious sensibilities.

The real answer:

(d) what Samantha has with a guy from yoga class.

February 1, 2005 in Yogi | Permalink | Comments (9)

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January  28

Still A Winner

Maybe it's damning with faint praise, but we kind of like the concept of a "Wisest Fool" contest, and even more so when our own Yogi Berra takes the prize. Nominating Berra was Denis Papathanasiou from Hoboken, NJ. Here's his winning entry published in the Economist...

Mr. Berra hardly qualifies as an intellectual: he is famous for such remarks as “You don't look so hot yourself” (in response to a comment that he looked cool in his summer suit), “What? You mean right now?” (when asked for the time of day), and “I take a two-hour nap, from one o'clock to four.” On second glance, however, his utterances depict a certain honest Zen-like wisdom: “If you don't know where you're going, you'll wind up somewhere else,”“It was hard to have a conversation with anyone—there were so many people talking.” Those qualities have inspired a miniature popular cult of books and seminars. Not bad for a humble baseball player of modest education.

January 28, 2005 in Yogi | Permalink | Comments (0)

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January   8

Is it Us, or Does He Look Like the Tin Woodman?

Yogiberra_2 If you've exhausted the Yogi Berra Museum in Little Falls, you can always plan a trip to the National Art Museum of Sport at Purdue University in Indianapolis. This sculpture of the Yankee catcher and Montclair celeb, by Rhoda Sherbell of Westbury, NY, is the museum's latest acquisition.

January 8, 2005 in Yogi | Permalink | Comments (0)

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December  10

Berra Museum to Move to Xanadu?

Montclair's own Yogi Berra made the headlines twice yesterday. First, when he said that Yankees first baseman Jason Giambi, caught up in a steroids scandal, shouldn't be invited back to the Bronx next season. And second, when he attended an event for the proposed minor league team, the Bergen Cliff Hawks, which hopes to have a build a new stadium in the Meadowlands, alongside the planned Xanadu theme park/shopping complex.

Berra said he hopes to bring the Yogi Berra Museum, currently housed at the Jersey Jackals' park at Montclair State University, to the Cliff Hawks' stadium because of the greater number of potential visitors.

Move the Yogi Berra Museum to Xanadu? Interesting. Could it have anything to do with the fact that Rose Cali is founder of the museum and that Mack-Cali is a joint developer of Xanadu?

Well, who wouldn't want their museum next to a chocolate waterfall?

December 10, 2004 in Yogi | Permalink | Comments (0)

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